Strategic Marketing in Uncertainty Essay Example | Topics and Well Written Essays - 2000 words

Strategic Marketing in Uncertainty - Essay Example The modern approach to marketing activities is changing its emphasis from the traditional marketing mix (product, price, place, and promotion) to the conception of relationship marketing. The practicability and flexibility of the relationship marketing approach have led to the rapid evolution of this concept in the modern marketing activities. Veloutsou et al. (2002, p433) also assert that, "it is currently acknowledged that RM represents a paradigm shift in marketing". Relationship marketing approach emphasises on mutually beneficial relationships between the organisation and the other members of the environment so as to create long-term ties among these groups. Gronroos (1994, p355) posits that relationship marketing "is to establish, maintain, and enhance relationships with customers and other partners, at a profit, so that the objectives of the parties involved are met. This is achieved by a mutual exchange and fulfilment of promises". Hence, relationship marketing focuses on fostering the mutual relationship of an organisation with its customers, suppliers and other firms in order to meet the objectives of all the parties as they enter into an exchange with the company. In the modern dynamic environment, companies are no longer seen as indifferent from the influence of other parties in the market viz., the customers, suppliers, competitors etc; rather the modern companies need to interact with all these parties in order to maintain long-term relationship chain that is bound to satisfy all of them. This is what was found to be lacking in the traditional approach of the marketing mix. Andersen (2001, p167) illuminates that, "marketing practitioners and scholars are abandoning the marketing mix approach as it does not justify the complex interaction and information exchange processes between organizational buyers and sellers". In the simplest form, relationship marketing has gained popularity as a post-modern approach to marketing over the traditional concept of 4Ps because of its ability to rationalise the existing interaction and relationship of a company with other members of the environment. The fact that makes relationship marketing more helpful for marketers is the approach of creating a bond between the seller and the buyers. Not only the seller but also the buyers take active part in fostering this relationship with each other. Company nurtures this association by satisfying consumers every time, while the buyers enhance this relationship by making repeated purchases. On the other hand, the traditional marketing mix relies on the seller's part to conduct marketing activities. Gronroos (1997, p327) emphasises this point as that, "the marketing mix makes the seller the active part and the buyer and consumer passive. No personalized relationship with the producer and marketer of a product is supposed to exist, other than with professional sales representatives" Another important aspect of relationship marketing paradigm is that it is flexible enough to be beneficial for the company in all conditions prevailing in the

Effective People, Communication and Information Essay Example for Free

Effective People, Communication and Information Essay Legoland is a group of Lego themed adventure parks that offer an assortment of Lego themed attraction, mainly targeted at young children and families. Legoland is based in many different places in the world. At the moment there are four main Legoland parks. Legoland Billund in Denmark, Legoland Deutschland in Germany, Legoland Windsor in England and Legoland California in America. They also employ for a number of jobs including, catering, admissions, rides and attractions, security, finance, nursing etc. These jobs are normally seasonal as Legoland is only open in the summer and some holidays. This job can be part time or full time during the working season. In this section of the assignment I will describe Legolands rigorous recruitment process. They start the process in December during which time they send out invitations to previous staff and to local advertising to attract attention. They send invites to previous staff as they may want to work again and the company can save money on training new staff. While advertising is going on, all applications are shortlisted to the few that employers think have more potential. In January and early February, the successful candidates are then called for interviews. In Mid-February and March staff training starts so new employees are taught how to use the equipment properly and get to know the safety rules. Training is done during this time of year so staff are fully trained before Legoland opens to families. From april to august the recruitment is ongoing with staff turnover. This is because when some staff start, they may not like the job and decide to leave so Legoland need to be prepared to replace those that leave. Legoland also try to attend as many careers fairs as possible where feasible. This depends on staff availability. When Legoland staff arrive at these fairs, they set-up recruitment stands and models. They also provide job descriptions, applications and employment advice that relates to qualifications and experience that specific departments look at. Legoland attracts potential employees in many different ways: * Website to attract national and international employees. * Local newspaper to attract local audiences. * Careers Fairs held in schools and colleges to attract younger members. * Job centres. * Word of mouth. This section of the assignment is mainly about how Legoland attract potential employees. In order to find the right people they have to support their brand image to find a quality employee. The selection techniques are very strict as managers have to be very professional in choosing the right employees. Their advertising is focused and emphasises their culture and personal qualities. Their relationships with local employment bodies and educational establishments are very close so as to give everyone a chance to work there. You can apply by undergoing a screening interview on the phone or in person. This is good as Legoland employers can see aswell as get to know possible future employees. You can also apply online for any available jobs. By doing this and having overseas agents and employment organisations Legoland have internationalism. Legoland try to ensure that staff turnover is kept as low as possible by doing many different things. They try to get as many past workers as possible to save money on training which keeps the turnover low as less money is spent and less people are expected to leave as they have previously worked there. Appraisals are held to keep track of employees targets and the way they are working. Departments can get certain goals and targets to help achieve certain things. Legoland staff are given rewards and awards to help keep up their good work so there is less chance of them leaving the job as they may enjoy it more and decide to stay on further. Legoland look closely at NVQs and cross-reference them with other assessment schemes

BAY OF PIGS Essay -- essays research papers fc

BAY OF PIGS It seems that the United States has been one of the most dominant, if not the most dominant, countries in the world, since the Declaration of Independence. Yet, on Monday, April 17, 1961, our government experienced incredible criticism and extreme embarrassment when Fidel Castro, dictator of Cuba, instantly stopped an invasion on the Cuban beach known as the Bay of Pigs. President John Fitzgerald Kennedy, his advisors, and many Central Intelligence Agency (CIA) officials, made the largest error of their political careers. Once the decision was made to invade Cuba, to end Castro and his Communist government, Kennedy and his administration were never looked at in the same light nor trusted again. Russian leader Nikita Khrushchev was affiliated with Castro, and the two countries made many military decisions together. As Kennedy and the United States tried to stop Cuba and Russia from becoming a threat to the world, an invasion was planned out and executed. The results were a disaster. T he Bay of Pigs invasion was the largest military mistake ever made by the United States government and the CIA in the 20th century and brought America to the brink of war with Cuba and Russia. The Bay of Pigs invasion was not a quick decision, many hours of meetings and conferences occurred before President Kennedy gave permission for the attack. President Kennedy was inaugurated on January 20, 1961, and immediately wanted to take the initiative with the Soviet and Cuban governments (Pearson 12). Russia was already under Communist control, and Fidel Castro took over the Cuban government with heavily armed troops and policeman. Castro’s policemen filled the streets, and he ran the newspapers, as well as many assembly buildings (Frankel 60). At the beginning, Castro did not run a Communist government, but once he began to meet with Russian leader, Nikita Khrushchev, Castro started a Communist government (Crassweller 23). Max Frankel, writer for the New York Times, summarizes th e situation in Cuba by saying, â€Å"Little by little, the vise tightened. Little by little the free people of Cuba came to realize it could happen there. The grim facts of life on an island that became a police state† (Frankel 59). Every day, Castro came closer to controlling every aspect in life in Cuba. Fidel Castro even took control of the schools in Cuba, throwing out any teacher who he thought... ...urprise, they assumed many Cubans would defect from Castro, and help the U.S. fight. The undisputed fact is that the U.S. lost the battle at the Bay of Pigs. Nothing was gained, and nearly brought the U.S. into war with Cuba and its ally, Russia. After nearly 40 years, the Bay of Pigs remains the largest mistake made by United States officials. Bibliography â€Å"Bay of Blunders.† Savannah Now. 1998. 10 April 2000 Crassweller, Robert D. Cuba and the U.S.: The Tangled Relationship. New York: The Foreign Policy Association, 1971. Flaherty, Tom. â€Å"What We Learned from the Bay of Pigs.† Reader’s Digest July 1963: 92-94. Frankel, Max. â€Å"Cuba - A Case of Communist Take-Over.† The New York Times Magazine July 1961: 59-64 Guido, Jessica. â€Å"The Invasion and the Failure.† The Invasion of Cuba at the Bay of Pigs. 1999. 11 April 2000 . 1965: 47. Pearson, Drew. â€Å"Kennedy, Khrushchev, and Cuba.† Saturday Review 29 March 1969: 12-16. â€Å"The Price of Military Folly.† U.S. News Online. 1996. 10 April 2000 . Robinson, Linda. â€Å"What Didn’t We Do to Get Rid of Castro?† U.S. News Online. 1996. 10 April 2000 Schlesinger, Arthur M. A Thousand Days. Boston: Houghton Mifflin Company, 1965. BAY OF PIGS Essay -- essays research papers fc BAY OF PIGS It seems that the United States has been one of the most dominant, if not the most dominant, countries in the world, since the Declaration of Independence. Yet, on Monday, April 17, 1961, our government experienced incredible criticism and extreme embarrassment when Fidel Castro, dictator of Cuba, instantly stopped an invasion on the Cuban beach known as the Bay of Pigs. President John Fitzgerald Kennedy, his advisors, and many Central Intelligence Agency (CIA) officials, made the largest error of their political careers. Once the decision was made to invade Cuba, to end Castro and his Communist government, Kennedy and his administration were never looked at in the same light nor trusted again. Russian leader Nikita Khrushchev was affiliated with Castro, and the two countries made many military decisions together. As Kennedy and the United States tried to stop Cuba and Russia from becoming a threat to the world, an invasion was planned out and executed. The results were a disaster. T he Bay of Pigs invasion was the largest military mistake ever made by the United States government and the CIA in the 20th century and brought America to the brink of war with Cuba and Russia. The Bay of Pigs invasion was not a quick decision, many hours of meetings and conferences occurred before President Kennedy gave permission for the attack. President Kennedy was inaugurated on January 20, 1961, and immediately wanted to take the initiative with the Soviet and Cuban governments (Pearson 12). Russia was already under Communist control, and Fidel Castro took over the Cuban government with heavily armed troops and policeman. Castro’s policemen filled the streets, and he ran the newspapers, as well as many assembly buildings (Frankel 60). At the beginning, Castro did not run a Communist government, but once he began to meet with Russian leader, Nikita Khrushchev, Castro started a Communist government (Crassweller 23). Max Frankel, writer for the New York Times, summarizes th e situation in Cuba by saying, â€Å"Little by little, the vise tightened. Little by little the free people of Cuba came to realize it could happen there. The grim facts of life on an island that became a police state† (Frankel 59). Every day, Castro came closer to controlling every aspect in life in Cuba. Fidel Castro even took control of the schools in Cuba, throwing out any teacher who he thought... ...urprise, they assumed many Cubans would defect from Castro, and help the U.S. fight. The undisputed fact is that the U.S. lost the battle at the Bay of Pigs. Nothing was gained, and nearly brought the U.S. into war with Cuba and its ally, Russia. After nearly 40 years, the Bay of Pigs remains the largest mistake made by United States officials. Bibliography â€Å"Bay of Blunders.† Savannah Now. 1998. 10 April 2000 Crassweller, Robert D. Cuba and the U.S.: The Tangled Relationship. New York: The Foreign Policy Association, 1971. Flaherty, Tom. â€Å"What We Learned from the Bay of Pigs.† Reader’s Digest July 1963: 92-94. Frankel, Max. â€Å"Cuba - A Case of Communist Take-Over.† The New York Times Magazine July 1961: 59-64 Guido, Jessica. â€Å"The Invasion and the Failure.† The Invasion of Cuba at the Bay of Pigs. 1999. 11 April 2000 . 1965: 47. Pearson, Drew. â€Å"Kennedy, Khrushchev, and Cuba.† Saturday Review 29 March 1969: 12-16. â€Å"The Price of Military Folly.† U.S. News Online. 1996. 10 April 2000 . Robinson, Linda. â€Å"What Didn’t We Do to Get Rid of Castro?† U.S. News Online. 1996. 10 April 2000 Schlesinger, Arthur M. A Thousand Days. Boston: Houghton Mifflin Company, 1965.

What makes a great movie :: essays research papers

Great movies do not always have to be something that immediately strikes a viewer’s interest. They can be based on a subject you have always disliked, or have not previously watched because the sheer filming and cinematography could become of great intrigue. Special effects, which play on people’s imagination, a noteworthy soundtrack, scenery, and camera angles, can make a movie spectacular. Movies that relate to real life events and touch the audience’s hearts through strong emotional appeal also help create good movie standards. The truth is what most enjoys seeing as sometimes it can be overwhelming, frightening, irrational, tender or idiotic and people love to watch a good parody. Films have to be understandable, provide insight into all character’s personalities and roles, and quotable. They can be something that sparks laughter, helps us grow, terrifies, or simply entertains. We do not want to have our time wasted or feel that seeing this movie could have hurt us by hindering us from another more important or enjoyable activity. Both of us enjoy movies with an exciting storyline or seriously cool visual effects. A movie does nothing for the audience if the acting is amazing but the story is lost in the first five minutes. Good acting is much appreciated but with out a decent plot, it really has no true impact. Furthermore, movies will generate particular moods and feelings and certain films are more appropriate for, lets say, dates than for a guy’s night out. Altogether, we think originality and creativity are movie musts along with surprise, climax, and emotion. Ones that are different to the normal teeny bopper or action packed Vin Diesel films are much appreciated. Audiences do not enjoy seeing repetition in movie themes and plots with the only significant difference being the cast.

Case Study: Dell Computer †Organization of a Global Production Network; Using E-Commerce to Support Its Virtual Company

[pic] Case Study: Dell Computer – Organization of a Global Production Network; using E-Commerce to support its Virtual Company 1. 0 Executive Summary Dell’s Direct Model  of selling PCs directly to the consumers, bypassing the distributors and retailers (resellers) channel, has been pioneered and provides distinct advantages over the indirect sales model. Customers have the ability to contact Dell directly and order technologically advanced systems at competitive prices. This direct contact with consumers gives Dell the unique opportunity to know exactly what its consumers want and offer products that would satisfy their specific needs. To fulfill the orders quickly and in supporting the â€Å"Build-To-Order† strategy, Dell has developed an excellent manufacturing and logistics capabilities supported by information systems that enable it to substitute information for inventory. Dell coordinates a global production network that spans the Americas, Europe and Asia, combining in-house final assembly with heavy reliance on outside suppliers and contract manufacturers. The use of Internet and E-commerce has further giving Dell a means for extending the reach and scope of its direct sales business model at a relatively low marginal cost. It has done so in part by automating its functions such as product configuration, order entry, and technical support, enabling the company to grow revenues without a corresponding increase in customer service costs. Also, it has used the Internet to coordinate a network of suppliers and business partners who carry out many of the processes involved in building, distributing and supporting personal computers. In short, Dell's supply chain consists of only three stages— the suppliers, the manufacturer (Dell), and end users. Dell’s direct contact with customers and its use of e-commerce allows it to: †¢ offered competitive prices, high levels of support †¢ properly identify market segments, †¢ analyze the requirements and profitability of each segment, and develop more accurate demand forecasts. †¢ cut on the standard supply chain cycle and deliver goods directly from the manufacturer to the customer. †¢ turn its inventory over 60 times a year introduced new products without having to clear out old inventory in the channel †¢ minimize the rapid depreciation costs that mark the PC industry †¢ operated on a negative cash conversion cycle – by receiving payment from its customers before it paid its suppliers for components †¢ build strong, stable relationships with the large corporations and other organizations who are its core custo mers Table of Contents TopicPage 1. Executive Summary2 2. Key Success Factors4 3. SWOT Analysis of Dell Computer6 4. What SCM strategies Dell had implemented? 8 5. What are the values of the Dell’s strategies? 10 6. Conclusion11 2. 0 Key Success Factors †¢ Supply Chain Know-How – A key component of Dell's supply chain management was having materials in close proximity to Dell factories; therefore suppliers are required to have inventory hubs near the manufacturing plants. A huge benefit of this supply chain solution is communicating with these hubs in real time to deliver the required materials. Dell had reduced its inventory to an all-time low of a 5 day supply, which comparatively was 20 to 70 days for its major competitors, thereby creating a competitive advantage. By operating on a just-in-time basis, (a result of an 87% reduction in primary suppliers) Dell was able to provide better service with a faster turnaround time. Also by reducing the total vendor pool and choosing suppliers physically close to Dell’s factories, supplier loyalty was increased, leading to further economies of scale. †¢ Strong supplier relationships – Dell seeks long-term single source relationships in situations where alternative sources are unavailable or the relationship is advantageous with respect to performance, quality, support, delivery or price. Securing long-term relationships with vendors allows Dell to more fully integrate major vendor into Dell’s supply chain management programs. This helps Dell reduce inventories of components, which translate into lower unit costs. Dell also seeks to lock-up supply at the lowest possible cost. Recently Dell signed a long-term supply agreement with Philips for the supply of CRT and flat panel monitors. †¢ Strong commitment to IT Practices ? Pre-installing software for Eastman Chemical, maintaining a corporate asset database for innovational support ? Integrating supply chain vendors with more precise demand forecast for business process support. ? Premier Pages – customize, buy and track systems, resolve tech issues for operations support. †¢ Customer Efficiency – Dell has made a serious investment in understanding its customers' activity in real time and then uses this information to constructively build its business and its winning culture. Dell constantly monitored the customer’s shifting preferences, which helped in pricing, inventory management, and cost accounting. Also, Dell’s factory assembly process was highly organized (i. e. bar codes), efficient (i. e. ystems were â€Å"burned in†) and extremely fast (i. e. 36 hour turnaround) and its customer service was exemplary for the industry. (a) Start with customer value – Historically, customers were segmented by verticals (e. g. , consumer, corporate, government and small business) as well as regions and size. Dell had to look a cross an aggregated view of these existing groupings to identify shared values relating to product features and supply chain capabilities. A global view was critical to this process. As Mr. Noakes stated, â€Å"[Our] growth markets are not in traditional regions. We need to adjust our model to the new requirements. (b) A unified, end-to-end business strategy — The Dell team stated this effort was â€Å"truly a corporate wide transformation. † Key to this was the ability to clearly articulate the need for change, the vision and the role of different organizations. To support this communication, several leaders started an internal blog to keep people up to date. †¢ Culture – Dell's winning ways begin and end with its culture. Dell has created a disciplined culture that relentlessly focuses on optimizing its operational model, responding to its customers' needs and sustaining a self-motivated and experienced workforce Market Sensing – Dell consistently sensed market changes before they happened and was able to anticipate and identify product areas to maximize sustainable profits using its Direct Model. As a result of this ability, Dell could pick and choose which market they entered, making sure it was a market leader quickly upon entering. †¢ Strong Information Management practices – is a powerful strategic weapon in Dell. It is widely distributed, analyzed and acted upon. People know where they and their business units stand at any time. They re-act accordingly. According to Dell: â€Å"If the folks in its consumer business notice it's 10am and they're not getting enough phone calls, they know they have to do something: run a promotion on the web starting at 10:15, or change their pricing or run more ads. They can't wait 30 days after the end of the quarter to figure it out. † Openness and sharing are part of success at Dell. †¢ Lower Unit Costs – Removing the third party retailer from the sales equation eliminates additional product mark-ups. The savings can be either recognized as higher margins or passes along to consumers. In both situations Dell is experiences better pricing flexibility than its competitors. When economic conditions are slow Dell is able to offer product at lower prices and still operate profitably. Dell’s success in the most recent economic downturn serves as clear signal that the company can weather less than favorable economic conditions. In 2001, Dell’s domestic market share actually climbed from 19% to 24. 2%. †¢ Quicker reaction to customer wants and needs – As mentioned above Dell focuses on streamlining their production operations. Finished products are quickly assembled in direct response to a customers order. Low finished good inventories put Dell in a better position to continually offer the newest and most requested technologies. Changes in customer demands hurt the competition more as they struggle with product obsolescence and high inventories. Competitors may be forces absorb write-offs associated with inventory obsolescence or markdown products below cost to clear inventory. 3. 0 SWOT analysis of Dell Computer: Strengths †¢ Biggest PC (personal computer) maker in the world. Dell's brand is one of the best known in the world. They are the number one PC provider for medium and small businesses across the US for 10 straight years. Direct to customer business model. – They deal directly with the customers with no use of a middle man, i. e. retailer channel. – They offer their customers the ability to track their delivery by contacting customer services, based in India. – They design the computer to the customer's specifications. †¢ It uses information tech nology, and excellent customer relationship management (CRM) approaches to capture data on its loyal consumers. This allows it to produce the personal computer based on the customer's own specification. †¢ Cost advantage over rivals Their assembly is done at a fairly inexpensive cost – By offering superior telephone customer and/or internet services such as Premier Access, and outsourcing their shipping, Dell had the lowest operating cost in the industry at 11. 5%. †¢ Dell is not a manufacturer; Components are made by suppliers and Dell assembles the computers using relatively cheap labor. The finished goods are then dropped off with the customer by courier. Dell has total command of the supply chain. †¢ No inventory buildup. Dell built its computers to order; none were produced for inventory. Wide geographic coverage and strong global distribution capabilities †¢ Good supply chain management capabilities. †¢ Good customer service capabilities Weaknes s †¢ Dealing with a large amount of supplies from many different countries can cause a large issue when products are recalled. Example in 2004 Dell had to recall 4. 4 million laptop adapters because of a fear that they could overheat, causing electric shocks or fires. †¢ High dependence on suppliers. They build computers, not develop them. It buys from a group of concentrated hi-tech component manufacturers. Whilst this is a tremendous advantage in terms of business operations, allowing Dell to focus on marketing and logistics, the company is reliant on a few large suppliers, and to an extent is locked in for periods of time (i. e. unable to switch supply dues to the lack of large suppliers in the World). †¢ Their supply orders are so large that they become limited to dealing with a small few supplies that can handle the volume. †¢ Dell lacked solid dealer/retailer relationships. They have weak business relationships with many computer retailers. †¢ No propriety technology. They do not have unique technologies to offer the market. Because outsourced all components, it is very difficult to manage the quality. †¢ Dell is the lack of multi-channel distribution capabilities. It will be very difficult to expend the selling channels because there are no other retailers in markets. †¢ Dell’s products promotion and introduction of new products fall behind other  competitors †¢ Weak dealer network Opportunity †¢ New products and new market still has room for development. †¢ Continuing to market on the internet to gain larger market base. †¢ Broadening their scopes in Europe, India and China. †¢ Expand into government and education markets. Utilizing existing company skills or technological know-how to enter new product lines or new businesses. †¢ Entering into alliances or joint ventures to expand the firm’s market coverage or  boost its competitive capability †¢ PC industry’s growth prospects remain attractive †¢ Dell can further capitalize on the remaining build-out of the Internet infrastructure and increase market share in the external storage market Threat †¢ The single biggest problem for Dell is the competitive rivalry that exists in the PC market globally. As with all profitable brands, retaliation from competitors and new entrants to the market poses potential threats. Dell sources from Far Eastern nations where labour costs remain low, but there is nothing stopping competitors doing the same – even sourcing the same or similar components from the same or similar suppliers. Remember, Dell is a PC maker, not a PC manufacturer. †¢ Increasingly popular brand names in the competition. †¢ Likely entry of potent new competitors. †¢ Competition can basically create the same computers since Dell builds computers, not designs them. †¢ Fluctuations in the currency markets can make global business operations more open to losses in certain areas of the supply chain. †¢ Dell, being global in its marketing and operations, is xposed to fluctuations in the World currency markets. Although it is a very lean organization, orders do have to be placed some time ahead due to their size or value. Changes in exchange rates could leave the company exposed to potential loses in parts of its supply chain. †¢ Tariff trade barriers affecti ng their positions in multiple countries. †¢ The global economic downturn. †¢ Loss of sales to substitute products, like Ipad, Tablet PC. †¢ Growing bargaining power of customers or suppliers. †¢ Price difference between brands is getting smaller all the time. 4. 0 What are the SCM strategies that Dell had implemented? Dell revolutionized supply chain management with its direct model, build-to-order (BTO) manufacturing, just-in-time inventory model and impressive cash-to-cash conversion cycle. Dell designed its supply chains based on a mix of cost optimization, delivery speed and product choices that customers value. Its strategy was built around a number of core elements: build-to-order manufacturing, mass customization, partnerships with suppliers, just-in-time components inventories, direct sales to customers, market segmentation, awarded-winning customer service and technical support, and pioneering use of the Internet and e-commerce technology. Through this strategy, the company has somehow achieve what Michael Dell called â€Å"Virtual Company / Integration† stitching together of Dell's business with its supply partners and customers in real time such that all three appeared to be part of the same organizational team sharing extensive data and information [pic] Process Streamlining In particular, Dell focused on enabling â€Å"just-in-time† delivery of parts and components—a process whereby Dell's suppliers delivered goods to Dell very close to the time Dell actually needed the parts for use in computers that consumers had already ordered. This shortened the time during which Dell needed to maintain an inventory of parts and reduced the costs associated with storing that inventory. The reduction in costs associated with the innovative manufacturing processes allowed Dell to offer its products at low prices that were attractive to consumers and that were difficult for competitors to match. Moreover, the low-price approach allowed Dell to gain market share without investing heavily in research and development in the early stages of its growth. Build-to-order( Postponed) – Dell built its computers to order; none were produced for inventory. Dell customers could order custom-built computers based on the needs of their applications. Desktop and laptop customers ordered whatever configuration of microprocessor speed, random access memory (RAM), hard disk capacity, CD-ROM drive, fax/modem, monitor size, speakers, and other accessories they preferred. The orders were directed to the nearest factory. In 2000, Dell had PC assembly plants in Austin, Texas; Nashville/Lebanon, Tennessee; Limerick, Ireland; Xiamen, China; Penang, Malaysia; and El Dorado do Sul, Brazil. All six plants manufactured the company’s entire line of products. Partnerships with suppliers – Michael Dell believed it made much better sense for Dell Computer to partner with reputable suppliers of PC parts and components rather than to integrate backward and get into parts and components manufacturing on its own. Just-in-time components inventories – Dell's just-in-time inventory emphasis yielded major cost advantages and shortened the time it took for Dell to get new generations of its computer models into the marketplace. New advances were coming so fast in certain computer parts and components (particularly microprocessors, disk drives, and modems) that any given item in inventory was obsolete in a matter of months, sometimes quicker Direct Selling – Selling direct to customers gave Dell firsthand intelligence bout customer preferences and needs, as well as immediate feedback on design problems and quality glitches. Market segmentation – To make sure that each type of computer users are well served, Dell had made a special effort to segment the buyers of its computers into relevant groups and to place managers in charge of developing sales and service programs appropriate to the needs and expectations of each market segment. Their market segment comprises from large cu stomers, both corporate and governmental buyers, to small customers, both small businesses and individuals. Customer service and Technical Support – Dell contracted with local service providers to handle customer requests for repairs; on-site service was provided on a next-day basis. Dell also provided its customers with technical support via a toll-free number, fax, and e-mail. Virtual Integration and Information Sharing – On-line communications technology made it easy for Dell to communicate inventory levels and replenishment needs to vendors daily or even hourly. 5. 0 What are the values of the Dell’s strategies? The direct business model had a valuable benefit that Michael Dell didn’t anticipate. It enables the company to have an actual relationship with customers. This provides essential information that is used to leverage relationships with the suppliers as well as customers. It also provides 2 distinct advantages: †¢ reducing marketing and sales cost by eliminating markups of distributors and retailers †¢ building to order reduced inventory costs and risks of retaining inventories. Knowing the customer is the foundation for creating value It is no longer good enough to simply meet customer expectations. It is not ven good enough to delight the customer. These goals are often one-time goals. Continued success, particularly at a fast pace means it is getting increasingly important to KNOW the customer. Knowing the customer means having knowledge that lets Dell constantly add value. Knowing the customer means Dell can design new products, new services, and new pricing schemes that constantly meet and exceed customer expectations. Dell achieves this through creative use of their information systems as well as through their people. Their information systems attract, store, manipulate, and report information on customers. Their people used this information to respond immediately to changes in market conditions, changes from competitors, and changes in customer preferences. Price for Performance Dell boasts a very efficient procurement, manufacturing and distribution process allowing it to offer customers powerful systems at competitive prices, especially for the price conscious customers. Continuous reinvention is critical for continued velocity At some point, every strategy and every goal is outdated. Dell has the keen sense to identify possible new strategies and goals early, and to reinvent itself in order to move in the new direction. This was true when Dell made their entry onto online service over the Internet. The Dell Direct Model was extended to allow customers access to systems which let them tap directly into Dell's service and support databases. Dell has already reinvented itself again by viewing their business as one of integration and distribution, rather than simply as a hardware manufacturer. Complexity reduction — Product options had become too complex. In response, Dell reduced configuration complexity in line with customer requirements. Product offerings had exceeded customer requirements and were adding unnecessary cost and responsiveness waste in the supply chain. Improved internal collaboration — Identifying and managing functional interdependencies have driven collaboration across product design, supply chain, marketing, sales and finance. Dell also simplified interactions by centralizing global operations, while aligning to customer verticals. . 0 Conclusion Dell is simply a success story; it shows how one can gain market advantage by simply understanding what brings value to customers. Dell’s direct selling and build-to-order has given it a unique position in the industry. Dell has successfully built its competitive advantage as â€Å"low cost† producer, achieved through adapting lean manufacturing approaches. Also today, the Internet has created many new opportunities to interact with customers, people and to provide products more closely customized to individual customer preferences. Certainly Dell's competitors see the advantage of the company's direct model, and to a varying degree use similar tactics. But, the other vendors have legacy ties to supply chains — supply chains with distributors and resellers that still hinder these non-direct channels less efficient. So Dell had the ability to cut margin without cutting profit! Dell’s e-commerce service is a valuable management tool for online business, whereby, increased efficiency, cost effectiveness and improve customer satisfaction. Selling online allows the whole process to be automated and more efficient.

Essay About Your Goals

Essay About Your Goals Goals, or goal making, can be applied to so many aspects of life: success, health, productivity, projects, and relationships – the list is endless. People set goals to meet an objective, either on a short- or long-term basis. Some goals, like writing a book and publishing it, may take a number of years to accomplish. What Is a Personal Essay A personal essay is a kind of narrative essay where the author tells about a certain life incident or something that has had a significant impact on him or her. It may also speak of a lesson learned, or simply express a point of view on some issue, which was of vital importance to the author. The personal essay appears to be one of the richest and most vibrant of all literary forms. The personal essay is also one of the most popular forms of creative nonfiction. ESSAY FORMAT If you are looking for personal essay examples here is a great one below. Read and enjoy! â€Å"Setting goals is the first step in turning the invisible into the visible†   Tony Robbins Goals, or goal making, can be applied to so many aspects of life: success, health, productivity, projects, and relationships – the list is endless. People set goals to meet an objective, either on a short- or long-term basis. Some goals, like writing a book and publishing it, may take a number of years to accomplish. While some goals are set for a day, a week, a month – but all goals are different and require different lengths of time to accomplish. They serve to motivate, to remind and to monitor, for people who want to improve themselves, to become successful or try something new. As a college sophomore, at 20 years old, I am in the beginning to see the benefits of setting goals. One of my goals I set in high school was getting into Columbia University in New York City, and I hit that goal. Now I’m there studying business and marketing, where I am still making and hitting my goals. Two I’ve set myself is graduating in two years with a degree and graduating with a grade point average (or GPA) of 3.5. A college degree, especially one from an Ivy League school, will open many doors for my future career – and graduating with a high GPA will almost ensure me of at least tons of interviews once I graduate. However, I also have a goal of getting an internship, to have practical, real-world experience in the field of business and marketing. This I plan to get before I graduate so that I can start applying for jobs the moment I get my degree, or even before I get my degree. (Another goal is finding a job that really challenges me, a job I love and which does not feel like work at all.) Others goal I have to pertain to my personal and family life. Once I have landed a good, fun, high-paying job, I hope to enter the dating scene: to find someone to love and spend my life with. That’s what everyone wants and what many people work hard for. My goal is to meet the right girl who understands me, challenges me and appreciates me for who I am, a person who will complete me and be there for me when times are bad, as well as when they are good. Finding and keeping the right person is all that truly matters in this life – and that is what I want and will get. Also, my goal is to start a wonderful, loving family that will come to take care of me when I’m old, weak or weary. Lastly, another goal I have is having financial success, to be able to live a long, healthy life. It’s something I never saw in parents, as both are working-class people who have struggled with debt and other financial hardships. Even to this day, they sometimes work paycheck-to-paycheck and stress about paying bills, struggling and never going on vacation. I don’t want that life. I want, I need, I deserve, financial freedom – the freedom to live a life free of the fear of going broke, homeless, becoming poor – and a life completely free of the worry of having enough money. No, money and a good career are not everything. Just half. You also need people in your life to love, who love you back, and who provide meaning to life. This cannot happen without setting and hitting goals, then setting more and hitting more. It’s a life-long practice used many successful people all across the board. And it’s something everyone could benefit from at some point in his or her life, in any and all aspects of it. It works, and it’s been proven to help people become a better version of their self. If you need help with personal essay writing feel free to contact our support team or place an order right now and we will gladly help you.

Oppression in early days essays

Oppression in early days essays In many ways, our founding father's idea of oppression differed greatly from Frederick Douglass' thought of oppression during his lifetime. Thomas Jefferson, a highly influential leader during our nation's birth, claimed that Great Britain, led by King George III, was infringing on the fundamental laws that colonists were entitled to. In many ways, Frederick Douglass uses fundamental laws to try and define his oppression by slave holders of the United States. In both cases, oppressed people were fighting for freedom. Although each view, Thomas Jefferson's and Frederick Douglass', had the idea of oppression, these ideas were no closer to each other in definition. One oppression that was clear in both cases was the ability of the upper social classes to infringe on economic profit and economic freedom to their respective oppressed classes. In Douglass' case, the upper class constituted of wealthy land owners who owned enslaved Africans. This bridge in social standing created a status quo of white slaveholders to keep their slaves to work in a field or a trade which generated income solely for the slaveholder. One might create an argument by stating the slave could buy his way to freedom, which some slaves did. The decision to let slaves create or maintain a steady income was solely up to the slaveholder, in most cases, restricted the slave to mere pennies if any at all (Douglass, p. 319-320). Mere pennies could not buy freedom, and in most cases slaves worked for very little food let alone money, as stated in Douglass' case (Douglass, p. 100). Slaves were not able to go out and live a free life not even for one day. Frederick Douglass was bo und to a master and even though he persevered and took in a substantial amount of money per week for Master Hugh during his life as a tradesman, if he were to leave on a given Saturday night to partake in any activity at all, he should expect harsh treatment on his return home, which did happen t...

buy custom Computer Forensics and Cybercrime essay

buy custom Computer Forensics and Cybercrime essay A computer crime is any crime involving a computer and a network. Computer crimes have posed dangers of theft of identity in the cyber technology whose cost estimation is difficult. There are four general categories of computer crimes that can lead to theft of identity. The four main categories of computer crimes are theft of hardware and software, internal computer crime, telecommunication crimes, and computer hacking. Each of these computer crimes has varied examples depending on how it is used to perform identity theft. This paper portrays the examples in which the four categories of computer crimes are used in identity theft and the difficulties of estimating its cost. First, computer crime can take the form of theft of hardware and software. When the hardware and software in a computer, are stolen, from their rightful owners, the owners personal identification information can be stolen. Additionally, a computer crime can be targeted to the internal system of computer, thereby interfering with the internal system of the computer and network. The important examples to the internal computer system crime are worms and viruses, which compromise its internal settings. Additionally, some computer crimes such as hacking and freaking are directed to the telecommunication net works. Examples of are, in which case the hackers gain access to the computer network and can steal identity information. Lastly, computer crimes can be achieved through computer manipulation. In the computer manipulation crimes, the computer offenders operate the computer system and contravene its intended output to match their sinister plans. Criminals can manipulate the computers, and network system to present themselves in other peoples identity. The costs of theft of identity to individuals through computer crimes can have tremendous costs to their owners. It is, however, difficult to estimate the cost of identity theft because of definition problems and lack of data. Buy custom Computer Forensics and Cybercrime essay

Vietnam - Watergate Essay Example | Topics and Well Written Essays - 500 words

Vietnam - Watergate - Essay Example US attacks in Cambodia were one of the fundamental causes of escalation of the Vietnam War. Likewise, the Gulf of Tonkin was another event that paved the way for greater involvement of the US in the Vietnam War. The event caused distrust between the people and the American government because the consequences of the attacks were contrary to what the government had conveyed to the public. While President Lyndon B. Johnson said that the US did not want to expand the war (Hickman), the Gulf of Tonkin actually produced the opposite effects. The media played a very important role in revealing the truth and the real awfulness of the war to the public. This particularly created distrust between the people and the government because the media was showing the opposite picture than what was being shown by the government. Walter Cronkite had made a good reputation as a reporter among the people since the World War II. In his reports about the Vietnam War, Cronkite concluded that after all the ki llings and genocides, the US did not win the war and the war ended in stalemate. â€Å"Cronkites editorial would later be regarded as a critical indice of public opinion of the Vietnam War† (â€Å"The Reporters†). One of the events of the Watergate War that led to the cynicism were the audio recordings of the US President Richard Nixon’s communications along with the recordings of the White House staff and various officials. They were known as the Nixon White House tapes. The recorders were switched off after the public got to hear the recordings. During the 1970s, a political scandal known as the Watergate scandal attracted a lot of public attention and became the cause of resignation of the US President Nixon. On 1 March 1974, numerous former aides of Nixon were indicted by a grand jury because of the conspiracy of impeding the Watergate investigation. â€Å"In 1973, a Senate

Input and out put for the computer Essay Example | Topics and Well Written Essays - 250 words - 1

Input and out put for the computer - Essay Example Most prevalent input devices are the keyboard and the mouse. Keyboard is similar to the typewriter, it helps in typing in text, numbers, symbols, punctuation, letters etc. Pressing an enter key, sends the information to the processing device. Mouse is a pointing or clicking device that helps in locating and selecting the files at a faster pace. It has three buttons the left button helps in selecting the file or the folder or the icon on the desktop, a right button which when clicked displays the properties related to the file, while the middle is to scroll the page. Other input devices are scanner, light pen, joystick to play games, digital camera etc. The result or the outcome after the processing could be displayed by the output devices. The most prevalent output device is the monitor, it is like a TV screen and also called as VDU (Visual Display Unit). Whatever is typed through the keyboard can be seen on the monitor screen. The results of the input are being displayed on the monitor. This is called the soft copy as we can only read it and store the results. When the computer is switched off, results could not be retrieved therefore hard copy or the printouts are taken by another output device, the printer. Other input/output devices are the Floppy disk, CD-ROM, Pen drives etc. They also act as portable storage devices as they store the information from the computer and also provide the information to the

The nature and extent of environmental health concerns surrounding the Essay

The nature and extent of environmental health concerns surrounding the use of sludge and biosolids from wastewater treatment in agriculture - Essay Example (Perlman 2009; U.S. Department of Labour 2007; Willis 2001) This can be done by purifying the wastewater in order to remove and destroy harmful materials such as chemical compounds, microorganisms, debris, and other solid materials. (U.S. Department of Labour 2007) To provide the readers with a better understanding concerning the research topic, the process of conventional wastewater treatment will first be tackled in details. Upon discussing the importance of primary, secondary, and tertiary treatment process in purifying the wastewater, the researcher will discuss the environmental and health concerns of using sludge or sewage biosolids that comes from the wastewater treatment plant for food agricultural activities. To avoid the increase of developing life threatening diseases such as cholera and cancer among others, the researcher will thoroughly discuss the importance of making the use of sludge and biosolids found wastewater illegal for agricultural purposes. Upon weighing the advantages and disadvantages of using biosolids as fertilizer in agricultural activities, the research findings of Goodman and Goodman (2006) revealed that the negative impact of using biosolids as fertilizer is approximately three times more than the positive impact of recycling biosolids. Despite the environmental and health threats of using sewage products, a lot companies that manufacture fertilizers are using sludge or sewage biosolids as one of the major components of fertilizers used in food agriculture. (Lewis, Booth and Hill 2004; Richards, et al. 2004) Concerning the harmful health effects of using biosolids as fertilizer in agriculture, the purpose of this research study is to educate the people around the world and to persuade the farmers to avoid using fertilizers that uses sludge or biosolids coming from the wastewater treatment for agricultural purposes. Concerning the use of

Nutrition Essay Example | Topics and Well Written Essays - 750 words - 1

Nutrition - Essay Example The overall effect of these factors is however, cell impairment that inhibits the function of insulin to stimulate absorption of sugar into cells. When this resistance occurs, sugar cannot be efficiently absorbed and its levels rise above optimum. One of the major causes of type 2 diabetes is genetics. The disease is hereditary, which means that a parent with the disease before a child’s birth is likely to transfer the complication to his or her child. Similarly, diagnosis of the disease in a sibling is an indicator that a person is likely to be a victim. This is however a reflection of the genetic transfer from a parent (Diabetes, 1). A person’s origin has also been identified as a factor to developing diabetes. This is because some races have shown significantly higher susceptibility to the type II diabetes than others have. An example is the American Indian race. As a result, being an American Indian increases a person’s chances of contracting the disease. â€Å"High blood pressure,† as high as â€Å"140/90† and above is another factor that causes type II diabetes (Diabetes, 1). The basis of the disease, inability to experience efficient absorption of blood sugar into cells, explains the role of blood pressure in causing the disease. This is because transfer of molecules through cell membrane, whether facilitated by insulin or not, is a factor of pressure hence unfavorably high levels of pressure hinders the sugar molecules’ flow into cells. High levels of cholesterol also affect sugar absorption into cells causing type II diabetes. Higher levels such as above â€Å"35mg/dLâ €  have for example been identified to cause the disease (Diabetes, 1). Similarly, factors such as being overweight or being physically inactive also cause the disease and can be associated with effects of excessive accumulation of fats in the body (Diabetes, 1). People with type two diabetes exhibits specific complications that have been

What was the most important factor behind Saladin's series of Essay

What was the most important factor behind Saladin's series of successes - Essay Example Saladin was one of the important warriors in the history of Islamic world who has great influence on the West also. Due to his successes in crusades, Saladin has remained one of the important historical figures for West to study and explore specially the reasons and key factors behind his success. He was a Kurdish Muslim who became the first Ayyubid ruler of Egypt and Syria and also the major force behind the recapturing of the Jerusalem from the European crusaders. It was mostly because of this reason that he is a very well known figure in Islamic history and is considered as one of those individuals who could muster the courage and strength to recapture Jerusalem. (Hamblin)1 A closer analysis of his successes however, would reveal many important facets of his rise to the power and glory. His success against the crusaders in Jerusalem is mostly attributed to the internal conflict between the Crusader States. Further, his own ambitions to create an alternative Ayyubid dynasty in Arab world and use of Jihad as a tool to gain military power are other important reasons which could be considered as the key reasons behind his rise to the success. The lack of interest by the Franks as well as the failure of the agreements with the Byzantines can also be considered as the different factors which provided Saladin a perfect environment to establish his own authority and might. This paper will attempt to discuss the key success factors behind the success of Saladin and his rise to the power Saladin’s rise to Power It is important to discuss briefly as to how Saladin actually rose to the power in Arab world and became the force which actually defeated the Crusader States. Saladin’s father, Ayyub, was in military services for the Turkish Military Leader Zangi who was controlling Aleppo and Mosul. At the early age, Saladin joined his father and uncle in the army at Aleppo which was at that time controlled by Zangi’s son Nur al-Din who also emerged as on e of the strongest personality within Muslim world to successfully challenge the threat posed by the Crusaders. (Davenport)2 Saladin’s real chance for success came when Nur al-Din sent army to Egypt when the Fatimid Empire in Egypt was weakening due to the internal conflicts as well as the constant invasions from the Frankish States. It was during this campaign that Saladin’s uncle, Shirkuh, leader of Army, died and Saladin started to take control. He was first appointed as the Vizier in Egypt and than subsequently overtook the Egyptian government in the name of Nur al-Din. (Lane-Poole). 3This episode is also considered as the starting point of the rising conflicts between Nur al-Din and Saladin and on the death of Nur al-Din, Saladin went on to capture the Syria from the heirs of Nur al-Din also. (Meri and Bacharach)4 This brief recapture of Saladin’s rise to the power indicates that he actually attempted to take advantage of the internal conflicts which were e xisting within Muslim dynasties at that time. Fatimid Empire weakened not only due to the internal strife within the empire but from the constant invasions and threats posed by the Frankish States. This not only weakened the State but also allowed alternative forces like Saladin to take make their move to the throne. It is also important to note that Saladin’s rise to become the Vizier of Egypt was also based upon the fact he was Sunni Muslim and due to his age and family background, he was preferred over others as it was considered that he was too weak to pose a significant challenge. His rise to this position is also considered as a political maneuvering by the existing regime to undermine other stronger forces within the Muslim Empire. It was during his tenure as a Vizier in Egypt that Saladin started to use religion as one of his weapons to start consolidating his power. (Azzam)5 It is also important to note that Nur al-Din also emerged as one of the strongest forces agai nst the Crusader States and also help widening the conflict between the Crusader Stat

Nutrition Essay Example | Topics and Well Written Essays - 750 words - 1

Nutrition - Essay Example The overall effect of these factors is however, cell impairment that inhibits the function of insulin to stimulate absorption of sugar into cells. When this resistance occurs, sugar cannot be efficiently absorbed and its levels rise above optimum. One of the major causes of type 2 diabetes is genetics. The disease is hereditary, which means that a parent with the disease before a child’s birth is likely to transfer the complication to his or her child. Similarly, diagnosis of the disease in a sibling is an indicator that a person is likely to be a victim. This is however a reflection of the genetic transfer from a parent (Diabetes, 1). A person’s origin has also been identified as a factor to developing diabetes. This is because some races have shown significantly higher susceptibility to the type II diabetes than others have. An example is the American Indian race. As a result, being an American Indian increases a person’s chances of contracting the disease. â€Å"High blood pressure,† as high as â€Å"140/90† and above is another factor that causes type II diabetes (Diabetes, 1). The basis of the disease, inability to experience efficient absorption of blood sugar into cells, explains the role of blood pressure in causing the disease. This is because transfer of molecules through cell membrane, whether facilitated by insulin or not, is a factor of pressure hence unfavorably high levels of pressure hinders the sugar molecules’ flow into cells. High levels of cholesterol also affect sugar absorption into cells causing type II diabetes. Higher levels such as above â€Å"35mg/dLâ €  have for example been identified to cause the disease (Diabetes, 1). Similarly, factors such as being overweight or being physically inactive also cause the disease and can be associated with effects of excessive accumulation of fats in the body (Diabetes, 1). People with type two diabetes exhibits specific complications that have been

Lighting Designer Assignment Example | Topics and Well Written Essays - 500 words

Lighting Designer - Assignment Example Set designer shows lighting designer his plan with the placement of objects on the scene. It is important to elaborate common view on the lighting on this stage and choose relevant equipment. It is possible to prevent possible problems in this phase as well. The lighting designer has to collaborate with all team in order to interpret the play right and help other designers to create common â€Å"look† of performance. The specialists constantly share their ideas and impressions from preparation. The work of lighting designer is completed by the very performance, and the light crew makes everything during the play under his control. Lighting designer uses specific instruments in his work and prepares a number of materials needed for production. He prepares some sketches and photos of the scenes with different types of lighting which serve various purposes. He elaborates lighting plot in which he indicates every lighting fixture to be utilized along with the general view of the stage. An equipment schedule which is created in the form of a list in which all the instruments that will be used during the staging are mentioned along with the circuits they will be connected. A cue sheet will help the lighting designer to understand what type of light, color, intensity, and prolongation will be used during the performance. The intensity of lighting is the means of creating the time of the day and the focus on the object. Intense light in complete darkness will attract viewers` attention to an actor when he is saying an important monologue or create haze and dim. The lighting designer works with direct and indirect light which come from various sources. The lighting designer operates with four light properties to create some specific atmosphere and mood: Lighting color is created with special filters and gels. Lighting colors give the opportunity to a designer to emphasize some element of the costume or a piece of scenery, make the accent on the actor`s face; The intensity of lighting is the means of creating the time of the day and the focus on the object. Intense light in complete darkness will attract viewers` attention to an actor when he is saying an important monologue or create haze and dim when it is appropriate; Distribution of lighting creates an illusion of lighting coming through various objects such as leaves of the trees; Lighting movement coordinates all the above-mentioned parameters allowing to change them from scene to scene. So the work of lighting designer consists of adjusting the light to the staging requirements and collaborating with other specialists to make a general look of performance.      

Why Go To College Essay Example for Free

Why Go To College Essay What influenced me to attend college? My Grandparents have tried to get me to go to college for many years. However, I didn’t have much interest in furthering my education. I was a nanny for almost seven years, and had hopes of making that my career, until I was charged with a felony. That put an abrupt end to a career in any form of childcare. So after spending the next two years in treatment, I came to the conclusion that going to college would be the best way for me to achieve my new interest of helping others with their chemical dependency addictions. â€Å"Your future starts here†(www.grad.pci.uta.edu). There are a lot of colleges that use that catch phrase. My future without college became clear to me when witnessing two brothers that came from the same background. One attended college and the other chose not to, and began his own transportation business. With the event of 9-11, his business went under. Without an education beyond High School, he has not been able to find meaningful employment and is currently living in a camper and doing odd jobs. The other brother, that attended college, is now an executive in a major corporation and is living in a ‘mansion’. It became clear to me that in order to get into the field I am interested in and make a decent living, I would need to further my education. The difference in the annual income between someone with just a high school diploma and someone with a Bachelor’s Degree is huge. Statistics show that High School graduates on average make $33,176 a year, and someone with a Bachelor’s Degree can make $54,756 on average per year.(www.ohe.state.mn.us, Facts About Income of Graduates, Minnesota Office of Higher Education, March 23, 2012, web, Aug. 2013) Now that’s quite a difference. I chose to compare these two things because a Bachelor’s Degree is what I would need to get into the field I may possibly be interested in. I’m still unsure of a specific major that I would like to pursue. Chemical Dependency Counseling is an interest of my mine, but I’m still undecided. So that’s another plus with going to college, they offer courses that are meant to help someone who’s unsure about what they want to do with their future, find something that interests them. I have found that college is not as easy as I once thought. There are many things or activities one must give up or put on hold while attending college, but a little studying now will lead to a better future later. Mainly what I hope to gain by attending college,  is not only a higher education, but also a skill set and the discipline to build a career in the field I choose, rather than just having a minimum wage job.

An Analysis Of The Dumbest Generation English Language Essay

An Analysis Of The Dumbest Generation English Language Essay The Dumbest Generation, How the Digital Age Stupefies Young Americans and Jeopardizes Our Future (Or, Dont Trust Anyone Under 30) is a critical analysis on the effects of the prolific spread of information and communication technology on the youth of today. In it, Mark Bauerlein argues that while this technology could have been used to increase access to knowledge and therefore improve the minds of children, it has only been used to distract them from useful knowledge and skills which he strongly implies, although rarely explicitly states, only currently come from books and exposure to art. The book at its core is a research paper, using hundreds of facts and an eight page bibliography to support his thesis, and free from having to defend his beliefs on a philosophical level, Bauerlein spends much of his paper explaining his many cited statistics and presenting his conclusion about what would happen if the trend was allowed to continue. Besides the obvious and repeatedly stated concl usion that an unchecked spread of technology would cause a completely ignorant generation, Bauerlein concludes his paper with an explanation of how an informed society is necessary to uphold a democratic government. Hidden more subtly throughout the book is the hidden message that technologys isolation of its users from the outside world and contact with the kinds of people we might not enjoy being around causes the psychological maturing process to slow, rendering a generation raised in the digital era perpetual children. Although his book is intended to be read by a wide range of audiences, Bauerleins target audience is the adults of today, or more specifically, the educators of today. His solution, placed in the final chapter of the book, where he was no doubt aware that only those with a personal stake or a love of knowledge would reach before putting it down, is to encourage children to read and learn for their own edification. He mentions several counter arguments to his, but doesnt refute their logic as much as drown them in empirical data showing that they have little to nothing backing them up. Through this book Mark Bauerlein jumped into a national debate already brought up by another similar book, The Age of American Unreason, by Susan Jacoby. But who is Mark Bauerlein? His most obvious feature is being a professor of English at Emory University, as stated in his web page at Emory Universitys official website and on the cover of his book. Also according to the same sources, he took a break for a couple of years to be a Director of Research and Analysis at the National Endowment for the Arts, showing that he does have experience in both gathering and interpreting the data with which he generously fills his book. His own personal website reveals that he is a fairly prolific writer himself, from such topics as racism and literary criticism itself, but for the most part Bauerlein writes about the humanities. While this information would obviously lead to Bauerlein having a personal stake in the state of American literacy, it does not really offer any evidence of bias either way for whether or not there actually is a literacy deficiency. Bauerlein uses his credentials well, relying only on his own credibility to properly evalua te data and to extrapolate the results, allowing the actual risk of misinformation to lie with his sources. For the most part, his information consists of surveys of participation in certain activities and tests of academic skill, primarily the National Assessment of Educational Progress, which is a program run by a subdivision of the U.S. Department of Education (Bauerlein 14-5). Where Bauerlein seems to falter in his credibility is in trying to avoid sounding reactionary or out of touch, discussing the information revolution as a form of Youth Rebellion (Bauerlein 178), making sweeping comments such as Young people have too much choice (Bauerlein 156), and showing disdain for the design of websites conforming to the whims of their readers, whose compositions include large bold headlines intended to grab audiences and putting the broad, useful information first to keep the reader paying attention, while completely ignoring the existence of these tactics in newspapers and within his own book. However, one can understand why the condescension was included. A moderate book doesnt sell, and an English Professor knows this better than anyone. But despite some issues regarding his relationship to the subject, the book does successfully display the flaws of the so called dumbest generation, and it certainly accomplishes its retroactively stated goal, to open up the issue to some sober skepticism, to blunt the techno-zeal spreading through classrooms and libraries (Bauerlein vii), found in the preface of the paperback edition. The purpose of the book is plain, and stated in its title, sub title, and sub-sub title. Bauerlein uses statistics and logic to show that the current generation of children will be incapable adults in order to convince parents and educators to encourage the children to read books, learn history, experience liberal arts. Like any good research paper, Bauerlein begins his exploration of the effects of technology with a moving introduction. In it, he sympathizes with the struggles facing the ambitious youth, who have to tirelessly fight to be the best out of millions just to progress to the next step in their lives. However, near the end he suddenly shifts to his own images about the average American student, which are quite grim. The introductions lack of relevance to the main subject was most likely added to pull in someone who would naturally expected the opposite of what is depicted in the first part of the intro based on the title. Also, by conceding the efforts and hardships of the young academics, he does not alienate them, in a way separating those potential readers from the sweeping accusations made later in the book. The pleasantries aside, Bauerlein dives into the fray with his mountains of data, citing over one hundred statistics in the first chapter. He uses several kinds of statistics; so me to show that children do not pass subject material exams, some to show that a large amount of children do not know a specific fact that one is normally expected to know, and some to show that other factors one might consider for causes of a lower average intelligence such as school time (Bauerlein 30), finance (Bauerlein 31), and leisure time (Bauerlein 32) have only become less restrictive over time. After having thoroughly proven that todays students dont know what they should, he moves on into the next chapter to discuss why this is. Bauerlein simply says that children dont choose to learn enough. His weapon of choice now is the survey of students in which he shows that children do not read literature or participate in the arts. The main survey he brings up is a report from National Endowment for the Arts, Reading at Risk, in which Bauerlein show that the reading of any kind of literature is declining, and especially so in children. However, the survey asked about voluntary reading, not reading required for work or school (Bauerlein 45) and despite assertions that to be considered a reader one merely had to read any work of any quality of any medium-book, newspaper, magazine, blog, Web page, or music CD insert (Bauerlein 47), it is unlikely that most of the people who said that they did not read were aware of or understood this qualification, and in all likelihood disregarded a ny reading they did do as sufficient. Bauerlein goes on to give several examples of the positive effects of a zeal for reading such as Frederick Douglass and Walt Whitman, which serve more to emotionally touch the reader rather than to logically prove his point, as the last section did. Back to the facts, Bauerlein sends out scores of numbers indicating that the youth of today spend a disproportionate amount of time on screen technology. However, instead of merely analyzing the data, he takes the time to bring up counterarguments. He shows how other authors such as Steven Berlin Johnson have explored the special social and thinking patterns that could only occur in a world of instant communication and interactive digital worlds in such books as Everything Bad is Good for You, and doesnt actually protest their reasoning, and even gives us his own visions of an ideal world where the technology created a vibrant massive community seeking knowledge and obtaining true enlightenment. And then Bauerlein caps it off with an answer to the rhetorical question Why, then, should bibliophiles and traditionalists carp so much? with the short maxim, Because that glorious creation of youth intelligence hasnt materialized (Bauerlein 107). He shifts once again to his statistics, now not only showing poor scholastic performance but poor job performance as well, painting a new picture of a generation of perpetual children who know little and know nothing practical. Not only do the digital medias have less complex vocabulary (Bauerlein 128-9), but they foster peer absorption (Bauerlein 133) and poor attention spans (Bauerlein 148). He describes the newest batch of young adults as twixters (Bauerlein 160) who despite financial stability, technology, and readily available education, do not settle down and wander through life fairly aimlessly. The solution, according to Bauerlein, is for the educators of America to rise up and promote reading and arts instead of technology alone, which has been shown to be ineffective by itself to promote learning and knowledge. In the final chapter, Bauerlein compares an ignorant adults that the ignorant children would become to Rip Van Winkle (Bauerlein 204-9), knowing nothing that they need to in a world that suddenly demands their attention and participation, and unaware of how to feel about the issues surrounding them. Bauerlein closes with a conclusion that if uncorrected, the trend of an unintelligent youth would undermine democratic society, and that only by reintegrating tradition into learning could we save society from the sovereignty of youth. (Bauerlein 223) brought about by a freedom from material that challenges what they think. The overall structure of the book is designed for a broad range of readers. An interesting introduction pulls in readers of all sorts, and then a series of facts puts the issue of childhood ignorance freshly onto the minds of concerned adults. Specific proof of his claim trails this to counter those who doubt the validity of his claim, followed by acknowledgement and rebuttal of claims to appease those more enlightened on the subject, and he finishes the book with a powerful, almost alarmist message that exploits the fears of a society of idiots and their patriotism to swing to his side his colleagues, students, and critics. Of course, Bauerlein is certainly not the first to comment on the rising ignorance among todays young adults. Just three months before The Dumbest Generation was published, The Age of American Unreason, a book by Susan Jacoby, hit the shelves with a similar conclusion, that the digital age has caused the current youth to become self absorbed and ignore what goes on around them; Bauerlein mentions it in passing. For long years it has been suspected that digital technology would not improve education. In an essay by Michael Schrage from 1997, aptly named Computers Will Not Transform Education, shows doubt about the young internets ability to revolutionize education, and points out that neither the radio nor the television had a great impact on student performance. This sentiment was also expressed in another essay that year, Computers Cannot Replace Good Teachers, by Clifford Stoll, who makes the calm assertion that most learning isnt fun. Learning takes work. Discipline. Responsibilit y-You have to do your homework. Both of the predictions of a high amount of spending on technology by education and an insignificant change in performance are evident in The Dumbest Generation. However, Bauerleins presentation of poor performance seems to contradict the Flynn effect, the rise of IQ over time, but instead of contesting it, he lets it sit, and in some ways appears to ignore the elephant in the room when discussing the relevancy of new visual learning techniques, relying nearly entirely on test performance. However, not all of the data works in favor of Bauerlein. According to The Nations Report Card, the official web site for the National Assessment of Educational Progress, Mathematics scores for 9- and 13- year-olds are higher than all previous assessment years and that Reading skills at all three ages improve since 2004. Furthermore, according to the charts on the long-term trend section of the web site, average scores overall have increased gradually but constantly since the first test in 1978. So while Bauerlein may be correct that the number of students who pass the test may be decreasing, this is mainly due to the level of competence being raised faster than the children are getting better, a much less frightening scenario. In fact, On both the reading and the math tests, and at all three tested ages (9, 13 and 17), the lowest-ever scores in the history of the NAEP were recorded by children born between 1961 and 1965 (Neil Howe). However, the raw score increase has not gotten any faster in thirty years, the increase is most likely due to increased incomes, higher teacher to student ratios, better health, and many of the other improvements that Bauerlein points out rather than technology, which would have shown higher improvement in recent years, when the information revolution started. Of course, all of this is only relevant if you put your faith into NAEP tests, which according to Jim Hull of The Center for Public Education in The proficiency debate: A guide to NAEP achievement levels, you cant. Hull shows that NAEP standards for proficiency in a subject are higher than nearly all of the state regulated proficiency tests, and the tested material often widely differs from state curriculum. One of Bauerleins main sources is Reading at Risk, a report explaining the results of a 2002 survey of reading habits by the National Endowment for the Arts, which he states indicates decreased reading in all age groups and a large decline in young readers. However, the 2008 results were released in January 2009, as a sort of sequel titled Reading on the Rise, which bared the unexpected news that the percentage of literary readers had actually gone up, and even more astoundingly, Literary reading has increased most rapidly among the youngest adults. This isnt just contradictory to the trend of 1992 to 2002, from which Bauerlein draws proof of a non reading public; it completely turns it upside down. And while the report was published eight months after The Dumbest Generation, the survey itself was taking place as Bauerlein was finishing his book, and that the miraculous return to literature had begun and reading rates were rising as Bauerlein was writing about how the reading rates w ere falling, and he didnt notice the complete reversal happening right under his nose, or chose to ignore it. Most people who picked up The Dumbest Generation were probably expecting a lot of expanded logic and presumptuous reasoning like what makes up the counter arguments to this book such as Everything Bad is Good For You, which do not have much true evidence. I was personally delighted to find that Mark Bauerlein had taken the time to find not just adequate data, but a tremendous amount of information. For the most part, his logic is sound; however, his main struck a bad chord. Because technology has increased while the intellectual performance of the newest generation has gone down, technology must be causing the newest generation to be the dumbest. Post hoc ergo proptor hoc. While he briefly explains why several other possible causes for lower test scores havent happened, he doesnt ever find a factual link between technology and the change in scores other than the times in which both occur. As far as books and technology, print reading would naturally decrease as web usage went up, sim ply due to the limits of time. In fact, Bauerlein doesnt have any proof of high literary reading from before twenty years ago; we are simply expected to believe that those before us spent all of their free time reading. What Bauerlein fails to address is the fact that social networking is not the result of technology on reading, but the effect of technology on actual, face-to-face social interaction. Ill jump to agree with the assertion that a decrease in performance could be based on the ability to choose not to succeed, but it is society, not technology, that facilitated this shift. The children of today arent expected to read literature much, and dont gain anything concrete from it, so most of them dont and I would expect it. Am I supposed to believe that the students of yore read The Divine Comedy for fun? They didnt, and for the most part, people read only what they like to read or what they have to read. And when children dont have to read much, they mostly read whats fun, eac h other, and other frivolities like video games. In The Dumbest Generation: How the Digital Age Stupefies Young Americans and Jeopardizes Our Future (Or, Dont Trust Anyone Under 30, Mark Bauerlein uses out of context information to convince readers that our advancements have made my generation the dumbest, when really it is simply not expected to do more, and its opinion is valued as important as the instructors. Indeed, with discipline, technology can be and already is used for incredible feats in learning. Without the photocopier, the online databases paid for by my school, and the internet, I would know nothing more on this subject than what is in this book. If more was expected of students, both student knowledge and beneficial use of technology would rise, to the point where English professors like Mark Bauerlein would stop separating published content into the categories of print and web. And quite frankly, Im insulted he used the title The Dumbest Generation when a title more fitting to his thesis would be The Laziest Generation. An alarmist book, The Dumbest Generation was written to sell a malformed idea that an English professor had a lot of published work already invested in, and was written to sell a lot of books. In both of these he succeeded.

the vikings Essay -- essays research papers

Viking age has long been associated with uncontrolled piracy, when bandits swarmed out of the northlands in their ships to burn and pillage their way across civilized Europe. During this period much progress was achieved in terms of Scandinavian art and craftsmanship, marine technology, exploration, and the development of commerce. It seems the Vikings did as much trading as they did raiding. The title "Viking" includes a wide description of Nordic people; Danes, Swedes, and Norwegians, who lived during a period of brisk Scandinavian expansion in the middle ages, from approximately 800 to 1100 AD. This name may be derived from the old Norse vik(bay or creek). These people came from what is now Denmark, Sweden, and Norway, and had a self-sustaining, agricultural society, where farming and cattle breeding were supplemented by hunting, fishing, the extraction of iron and the quarrying of rock to make whetstones and cooking utensils; some goods, however, had to be traded; salt, for instance, which is a necessity for man and cattle alike, is an everyday item and thus would not have been imported from a greater distance than necessary, while luxury items could be brought in from farther south in Europe. Their chief export products were, iron, whetstones, and soapstone cooking pots, these were an essential contribution to a trade growth in the Viking age. The contemporary references we have about the Vikings stem mainly from sources in western Europe who had bitter experiences with the invaders, so we're most likely presented with the worst side of the Vikings. Archaeological excavations have shown evidence of homesteads, farms, and marketplaces, where discarded or lost articles tell of a common everyday life. As the Viking period progressed, society changed; leading Chieftain families accumulated sufficient land and power to form the basis for kingdoms, and the first towns were founded. These market places and towns were based on craftsmanship and trade. Even though the town dwelling Vikings kept cattle, farmed, and fished to meet their household needs, the towns probably depended on agricultural supplies from outlying areas. They also unfortunately did not pay as much attention to renovation and waste disposal as they did to town planning, as evidenced by the thick layers of waste around settlements. In contemporary time... ...ted to keel and stem and these were bolted to each other with iron rivets. This shell provided strength and flexibility, then, ribs were made from naturally curved trees were fitted and these provided additional strength. To increase flexibility, strafes and ribs were bound together. Lateral support came from cross supports at the waterline, and solid logs braced the mast. Our main knowledge of Viking art comes from metal jewelry, the format of which is modest. The choice of motif is the same as with woodcarving. The artists were preoccupied with imaginary animals which were ornamentally carved, twisted and braided together in a tight asymmetric arabesque, their quality of work was superb. The Viking raids tapered off around the year 1000. By this time the Vikings had become Christian, which had a restrictive effect on their urge to plunder. Denmark, Sweden, and Norway had become separate kingdoms generally united under single monarchs. Wars wer now steered by the shifting alliances of the kings. The age of private battles was gone. Trade relations that were established in the Viking period continued, and the Nordic countries emerged as part of a Christian Europe.

Capitalism :: essays research papers

Capitalism and the Renaissance   Ã‚  Ã‚  Ã‚  Ã‚  Capitalism is an economic system in which the means of production and distribution are privately or corporately owned and development is proportionate to the accumulation and reinvestment of profits gained in a free market. Capitalism lead to great changes in banking and business for Europeans It came to Europe after the devastating black death and while Europe was suffering from poor economic growth.   Ã‚  Ã‚  Ã‚  Ã‚  By looking at this definition, it is hard to see how this economic systems is linked to the Renaissance, which occurred in Europe. These two events in western civilization have great links which tie the two event together.   Ã‚  Ã‚  Ã‚  Ã‚  The Renaissance was a period of time in Europe when craftsmen, mostly artists, broke away from craft guilds to pursue their own ventures in their trade. It is also know as the rebirth of the classics. Artists began painting and sculpting for the royal and wealthy. Most of the masterpieces had to do with religion or portraits of royalty to make the patron that was paying for the service merely immortal since this painting would be famous and around for as long as it could be preserved. Religious scenes were painted to give people a visual idea of events that took place. Artist also put their own design into artwork in order to express feelings that were felt at this time in their life.   Ã‚  Ã‚  Ã‚  Ã‚  After comparing the Renaissance and the type of economic system that capitalism is, you can see that they both allow to entrepreneurs to operate as a single unit rather than be a part of the state of part of a guild. The word that pulls both the Renaissance and capitalism together is individualism. Both events were to events helped individuals to prosper immensely for themselves and move away from government and religious controlled work.   Ã‚  Ã‚  Ã‚  Ã‚  Renaissance and capitalism both brought about a way for individuals to make money. Capitalism allowed for sole proprietors to run businesses and make a living for themselves. In a similar way, artists were able to make money buy using their talent and providing a service to others on an individual basis. The artists were looked up to my even the most wealthy merchants because of the power the had to make them know forever though their work. Both the businessmen and artists both earned respect and were well known in society and also earned a certain status for themselves.

How Grammar Is Taught in Task Based Language Learning Method

How Grammar Is Taught In Task Based Language Learning Method The purpose of this essay is to investigate how grammar is taught in task based language learning method at upper secondary high school and what guidance experienced teachers have to offer. This is done by studying task based language learning method and current practice of teaching grammar at upper secondary high school . Task based language learning claims that learners discover the language system when they communicate. This claim is built upon the assumption that language is acquired through communication. Task- based learning focuses on learning about how language works in discourse as an input to new language production; the language input is language data, spoken and written texts, rather than language models presented as targeted structures. The whole issue is how to design tasks which help learner to use the language to learn it, in other words, to develop their communicative competence. To make the design of this method, the teacher uses â€Å"tasks† as instruments to investigate how second language learning takes place and what makes language learning successful respectively. The teacher also investigate which types of tasks contribute to the development of which kind of competence in learners. It is essential to define what a task is so that curriculum developers and language educators can design genuine tasks that stimulate language use. In this section of procedure, the teacher must carry out three stages: pre-task, task- cycle and language focus. How do I teach grammar in task based language teaching ? My students are from fifteen to nineteen years old. They are Vietnamese students and they are not good at English. The number of students in my class is overload of about forty- five. Since my students frequently come into contact with English, they are not thought to need grammar rules as much. Since they learn the language in a native-like way almost, they repeatedly make some mistakes. So I need to choose an effective method, task based learning language, to teach grammar. I find it important to answer the following questions when teaching grammar. First, what structure do I teach ?. Second, how do I give students input?. Last , how do my students produce output? First, what structure do I teach ? It was important to listen to the students and see what they needed to practice, and try to find things that interest them. They also need to be aware of why they are learning the structure. For example; Because I know my students want to say about their ability to do something, I decide to teach them auxilary verb â€Å"can† in the structure â€Å" subject + can + bare infinitive verb† Grammar teaching has become integrated with activities focusing on meaning and is taught more through examples than by using grammatical terminology. Then , how do I give my students input?. I have to try to find something that makes it more interesting to give my students grammar input. It was encouraging for the students to be aware of what they are going to know, what they are good at, bad at, what they can improve. Additionally, it is helpful for the students to know how they learn the best. What I believe communicative exercises mainly provide is fluency. The students are encouraged to watch a short video clip. The father is going with his son in a zoo. Father(F) : What can you see ? son(S): I can see a tiger . (F) : And what can you see ? (S): I can see a bird. (F) : And what can the bird do ?. (S) : It can sing. (F): Oh, can you see a snake? (S): Yes, I can. (F) : Can it sing? .(S): No , it can’t. Motivation was often mentioned as very important for the students to be successful. Therefore, as a teacher to be able to motivate the students seemed to be a valuable asset. Communicating with them in this way also gave the teacher a chance to see what the students wanted to achieve. Grammar learning is essential for it gives students the tools for developing their language. For students to learn grammar through communication seems the more natural way of approaching a language than studying rules in isolation. However, when the same errors are repeated, teachers have to bring the students? attention to those specific structures. are many approaches, and what might not work on one occasion might work on a different one

Computer Thesis

BOUND MANUSCRIPT FORMAT Font: Bookman Old Style, Size 12 Margin: L – 1. 5†, R – 1†, T – 1†, B – 1† Spacing: Single Space (Title Page, Approval Sheet, Executive Summary, Abstract, Appendices) Double space (Body, Table of Contents, Acknowledgement) Page Number: Top-Right of the Page (No page number on the first page of each chapter and on appendices) Table Number and Name: Before the table (left alignment) Figure Number and Name: After the figure (center alignment) TITLE PAGE EXECUTIVE SUMMARY iii EXECUTIVE SUMMARY iii APPROVAL SHEET ii APPROVAL SHEET ii Title (Bold, ALL CAPS) A Project Study presented to the Faculty f the College of Computer Science In Partial Fulfillment of the Requirements for the Degree Bachelor of Science in Information Technology Proponents: First Name MI Last Name (arrange alphabetically – Last Name) October 2012 Title (Bold, ALL CAPS) A Project Study presented to the Faculty of the College of Computer S cience In Partial Fulfillment of the Requirements for the Degree Bachelor of Science in Information Technology Proponents: First Name MI Last Name (arrange alphabetically – Last Name) October 2012 LIST OF TABLES v LIST OF TABLES v TABLE OF CONTENTS iv TABLE OF CONTENTS iv 2 Introduction Objectives General SpecificScope and Delimitations Review of Related Literature (Implemented previous studies— international, national, local,) Technical Background Existing System Hardware Specifications| Software Specifications| | | Proposed System Recommended Hardware Specifications| Software Requirements| Description 2 Introduction Objectives General Specific Scope and Delimitations Review of Related Literature (Implemented previous studies— international, national, local,) Technical Background Existing System Hardware Specifications| Software Specifications| | | Proposed System Recommended Hardware Specifications| Software Requirements| DescriptionChapter I INTRODUCTION Proj ect Context Present scenario/settings/procedure with the existing system Problems encountered with the existing system Purpose and Description Features of the Proposed System that will solve the problems encountered Benefits that can be derived from the Proposed System Chapter I INTRODUCTION Project Context Present scenario/settings/procedure with the existing system Problems encountered with the existing system Purpose and Description Features of the Proposed System that will solve the problems encountered Benefits that can be derived from the Proposed System Chapter II METHODOLOGYWindows 7 Check Your Understandingcom/windows-7-check-your-understanding/embed/#?secret=Mu8qhiqAyO" data-secret="Mu8qhiqAyO" width="500" height="282" title="â€Å"Windows 7 Check Your Understanding† — Free Essays - PhDessay.com" frameborder="0" marginwidth="0" marginheight="0" scrolling="no">A. Requirements Specification Operational Feasibility Fishbone Diagram (Add Description Below) Schedul e Feasibility Gantt Chart Cost-Benefit Analysis Data and Process Modeling (Diagrams for the Proposed System) * ERD * Context Diagram * DFD * System Flowchart B. Design * Screenshots (forms), Sample Reports Chapter II METHODOLOGY A. Requirements Specification Operational Feasibility Fishbone Diagram (Add Description Below) Schedule Feasibility Gantt Chart Cost-Benefit Analysis Data and Process Modeling (Diagrams for the Proposed System) * ERD * Context Diagram * DFD * System Flowchart B. Design Screenshots (forms), Sample Reports 8 Methodology C. Development Hardware Specifications Software Specifications Programming Environment * Front End * Back End D. Testing Plan (Testing plan during the development) E. Maintenance Plan * Gantt Chart (Description after the figure) 8 Methodology C. Development Hardware Specifications Software Specifications Programming Environment * Front End * Back End D. Testing Plan (Testing plan during the development) E. Maintenance Plan * Gantt Chart (Descri ption after the figure) BIBLIOGRAPHY Trajano, Emily, â€Å"Visual Basic: An Introduction to Object Oriented Programming†, 2008APPENDICES A. Source Code B. User’s Guide C. Grammarian Certification D. Other Relevant Documents CURRICULUM VITAE (Personal Information, Picture, Educational Background, Seminars/Trainings Attended) BIBLIOGRAPHY Trajano, Emily, â€Å"Visual Basic: An Introduction to Object Oriented Programming†, 2008 APPENDICES E. Source Code F. User’s Guide G. Grammarian Certification H. Other Relevant Documents CURRICULUM VITAE (Personal Information, Picture, Educational Background, Seminars/Trainings Attended) Chapter IV IMPLEMENTATION PLAN Description Implementation Contingency Schedule of Testing (Gantt Chart) testing plan during deployment) Project Implementation Checklist Activities| Finish| Not Finish| On-going| 1. Installed IS| v| | | Chapter IV IMPLEMENTATION PLAN Description Implementation Contingency Schedule of Testing (Gantt Chart) ( testing plan during deployment) Project Implementation Checklist Activities| Finish| Not Finish| On-going| 1. Installed IS| v| | | Chapter III RECOMMENDATIONS Chapter III RECOMMENDATIONS Samples†¦ Table 1. Distribution of Middle Level Managers in terms of Age, IFSU 2011 Age| Frequency (F)| Percentage (%)| MEAN| SD| 26 – 30| 1| 4. 5| 47. 55| 9. 16| 31 – 35| 0| 0| | | 36 – 40| 5| 22. | | | 41 – 45| 3| 13. 6| | | 46 – 50| 6| 27. 3| | | 51 – 55| 1| 4. 5| | | 56 – 60| 4| 18. 2| | | 61 – 65| 2| 9. 1| | | TOTAL| 22| 100. 0| | | Figure 4. Gantt Chart of Schedule of Activities Chapter 1 INTRODUCTION Project Context Every organization is concerned with the modernization of their firm to become competitive. Our environment and its usefulness, in business transactions operation, education and others, already know computerization. It supported the success of each individual to gain benefits as the time period, less energy to exert and less number of person involve in processing such job.For this reason many-concerned citizen continue to contrive and investigate various type of applications that they aim to gain advantage of the adoption of modern technology gives big improvement in a company. It will show in a certain firm that there is development. The researchers observed that their recording and other operation are slow when done manually. Purpose and Description The success of an organization depends on its ability to acquire accurate and timely data or information about its operations, manage data effectively and use it to analyze the organizations activities and operations. sample format of citations) According to Earls M. Awad, â€Å"System is an organized group of components or elements linked together according to a plan to achieve an objective†. Information is needed in virtually every field of human thought and action. It generally supports that computerization of information system is considere d a great advantage in an organization. The job performance of management graduates employee and non-management graduates as computerized and is a student profile system operator.Both of them are with computer operations background. She compared the ratings given by the administrators in the performance of the both. One of the clients’ findings of the study was that there is a significant difference between the job performance of the management graduates employee and non-government graduates as assessed by the administrators and the big difference is in favor of management graduates employee for the reason that records is more fast and easy. (http:www. Sourceface. commanagement_1 ote35. html) Computer Thesis BOUND MANUSCRIPT FORMAT Font: Bookman Old Style, Size 12 Margin: L – 1. 5†, R – 1†, T – 1†, B – 1† Spacing: Single Space (Title Page, Approval Sheet, Executive Summary, Abstract, Appendices) Double space (Body, Table of Contents, Acknowledgement) Page Number: Top-Right of the Page (No page number on the first page of each chapter and on appendices) Table Number and Name: Before the table (left alignment) Figure Number and Name: After the figure (center alignment) TITLE PAGE EXECUTIVE SUMMARY iii EXECUTIVE SUMMARY iii APPROVAL SHEET ii APPROVAL SHEET ii Title (Bold, ALL CAPS) A Project Study presented to the Faculty f the College of Computer Science In Partial Fulfillment of the Requirements for the Degree Bachelor of Science in Information Technology Proponents: First Name MI Last Name (arrange alphabetically – Last Name) October 2012 Title (Bold, ALL CAPS) A Project Study presented to the Faculty of the College of Computer S cience In Partial Fulfillment of the Requirements for the Degree Bachelor of Science in Information Technology Proponents: First Name MI Last Name (arrange alphabetically – Last Name) October 2012 LIST OF TABLES v LIST OF TABLES v TABLE OF CONTENTS iv TABLE OF CONTENTS iv 2 Introduction Objectives General SpecificScope and Delimitations Review of Related Literature (Implemented previous studies— international, national, local,) Technical Background Existing System Hardware Specifications| Software Specifications| | | Proposed System Recommended Hardware Specifications| Software Requirements| Description 2 Introduction Objectives General Specific Scope and Delimitations Review of Related Literature (Implemented previous studies— international, national, local,) Technical Background Existing System Hardware Specifications| Software Specifications| | | Proposed System Recommended Hardware Specifications| Software Requirements| DescriptionChapter I INTRODUCTION Proj ect Context Present scenario/settings/procedure with the existing system Problems encountered with the existing system Purpose and Description Features of the Proposed System that will solve the problems encountered Benefits that can be derived from the Proposed System Chapter I INTRODUCTION Project Context Present scenario/settings/procedure with the existing system Problems encountered with the existing system Purpose and Description Features of the Proposed System that will solve the problems encountered Benefits that can be derived from the Proposed System Chapter II METHODOLOGYWindows 7 Check Your Understandingcom/windows-7-check-your-understanding/embed/#?secret=Mu8qhiqAyO" data-secret="Mu8qhiqAyO" width="500" height="282" title="â€Å"Windows 7 Check Your Understanding† — Free Essays - PhDessay.com" frameborder="0" marginwidth="0" marginheight="0" scrolling="no">A. Requirements Specification Operational Feasibility Fishbone Diagram (Add Description Below) Schedul e Feasibility Gantt Chart Cost-Benefit Analysis Data and Process Modeling (Diagrams for the Proposed System) * ERD * Context Diagram * DFD * System Flowchart B. Design * Screenshots (forms), Sample Reports Chapter II METHODOLOGY A. Requirements Specification Operational Feasibility Fishbone Diagram (Add Description Below) Schedule Feasibility Gantt Chart Cost-Benefit Analysis Data and Process Modeling (Diagrams for the Proposed System) * ERD * Context Diagram * DFD * System Flowchart B. Design Screenshots (forms), Sample Reports 8 Methodology C. Development Hardware Specifications Software Specifications Programming Environment * Front End * Back End D. Testing Plan (Testing plan during the development) E. Maintenance Plan * Gantt Chart (Description after the figure) 8 Methodology C. Development Hardware Specifications Software Specifications Programming Environment * Front End * Back End D. Testing Plan (Testing plan during the development) E. Maintenance Plan * Gantt Chart (Descri ption after the figure) BIBLIOGRAPHY Trajano, Emily, â€Å"Visual Basic: An Introduction to Object Oriented Programming†, 2008APPENDICES A. Source Code B. User’s Guide C. Grammarian Certification D. Other Relevant Documents CURRICULUM VITAE (Personal Information, Picture, Educational Background, Seminars/Trainings Attended) BIBLIOGRAPHY Trajano, Emily, â€Å"Visual Basic: An Introduction to Object Oriented Programming†, 2008 APPENDICES E. Source Code F. User’s Guide G. Grammarian Certification H. Other Relevant Documents CURRICULUM VITAE (Personal Information, Picture, Educational Background, Seminars/Trainings Attended) Chapter IV IMPLEMENTATION PLAN Description Implementation Contingency Schedule of Testing (Gantt Chart) testing plan during deployment) Project Implementation Checklist Activities| Finish| Not Finish| On-going| 1. Installed IS| v| | | Chapter IV IMPLEMENTATION PLAN Description Implementation Contingency Schedule of Testing (Gantt Chart) ( testing plan during deployment) Project Implementation Checklist Activities| Finish| Not Finish| On-going| 1. Installed IS| v| | | Chapter III RECOMMENDATIONS Chapter III RECOMMENDATIONS Samples†¦ Table 1. Distribution of Middle Level Managers in terms of Age, IFSU 2011 Age| Frequency (F)| Percentage (%)| MEAN| SD| 26 – 30| 1| 4. 5| 47. 55| 9. 16| 31 – 35| 0| 0| | | 36 – 40| 5| 22. | | | 41 – 45| 3| 13. 6| | | 46 – 50| 6| 27. 3| | | 51 – 55| 1| 4. 5| | | 56 – 60| 4| 18. 2| | | 61 – 65| 2| 9. 1| | | TOTAL| 22| 100. 0| | | Figure 4. Gantt Chart of Schedule of Activities Chapter 1 INTRODUCTION Project Context Every organization is concerned with the modernization of their firm to become competitive. Our environment and its usefulness, in business transactions operation, education and others, already know computerization. It supported the success of each individual to gain benefits as the time period, less energy to exert and less number of person involve in processing such job.For this reason many-concerned citizen continue to contrive and investigate various type of applications that they aim to gain advantage of the adoption of modern technology gives big improvement in a company. It will show in a certain firm that there is development. The researchers observed that their recording and other operation are slow when done manually. Purpose and Description The success of an organization depends on its ability to acquire accurate and timely data or information about its operations, manage data effectively and use it to analyze the organizations activities and operations. sample format of citations) According to Earls M. Awad, â€Å"System is an organized group of components or elements linked together according to a plan to achieve an objective†. Information is needed in virtually every field of human thought and action. It generally supports that computerization of information system is considere d a great advantage in an organization. The job performance of management graduates employee and non-management graduates as computerized and is a student profile system operator.Both of them are with computer operations background. She compared the ratings given by the administrators in the performance of the both. One of the clients’ findings of the study was that there is a significant difference between the job performance of the management graduates employee and non-government graduates as assessed by the administrators and the big difference is in favor of management graduates employee for the reason that records is more fast and easy. (http:www. Sourceface. commanagement_1 ote35. html)